Tim Charlton, Publisher and Editor-in-Chief of Insurance Asia Magazine
Sun Life Philippines has been recognized for excellence in both innovation and employee engagement, winning two honors at the Insurance Asia Awards 2026:
• Insurance Product Innovation of the Year – Philippines for Sun Life EasyLink Protect
• Employee Engagement Initiative of the Year – Philippines for its CX Factor Awards and Feedback Ecosystem
These recognitions highlight Sun Life’s continued commitment to delivering meaningful solutions for Clients and fostering a culture of excellence among its employees.
Expanding access to protection
Sun Life EasyLink Protect was developed to address persistent barriers that prevent many Filipinos from accessing life insurance, including complex medical underwriting and affordability concerns. Designed as a guaranteed-issue, investment-linked plan, the product removes the need for medical exams and offers flexible, long-term protection, making insurance more accessible to underserved segments.
Turning Client feedback into a culture of excellence
Meanwhile, Sun Life Philippines’ award-winning employee engagement initiative centers on its Feedback Ecosystem and CX Factor Awards, which elevate Client feedback from fragmented inputs into a unified, actionable system.
By linking real Client commendations to employee recognition, the CX Factor Awards empower frontliners and reinforce a culture where Client experience drives performance, learning, and engagement.
“These recognitions reflect what matters most to us—our Clients and our people,” Sun Life Philippines Country Head and CEO JJ Moreno said. “We thank our Clients for their trust, and our employees and advisors for their dedication in living our purpose every day. We look forward to helping more Filipinos achieve lifetime financial security and live healthier lives.”