For years, fans have watched Coco Martin and Julia Montes share the screen in blockbuster teleseryes, weaving stories of romance and resilience. But last May 30 at the Shangri-La EDSA Hotel, the real-life couple stepped into a different kind of spotlight.
In a historic milestone for their careers, the longtime partners signed their very first commercial endorsement together, officially sealing their roles as the brand ambassadors for Republic Gas Corporation (REGASCO) during the grand launch of the company’s “Kitchen’s Perfect Match” campaign.
A Milestone Partnership
While the contract signing marks Coco’s third consecutive year as the trusted face of the LPG brand, it serves as Julia’s grand welcome into the corporate family. The synergy on stage was palpable—a testament to a partnership that mirrors the core values of the brand they now jointly represent.
For the LPG giant, bringing the couple together wasn’t just a marketing pivot; it was a deliberate alignment of identities. Much like Coco and Julia, whose enduring relationship has been shaped by privacy, mutual support, and time, REGASCO positions itself as a household staple built on reliability, safety, and longevity.
Built on Reliability and Shared Values
In an industry where consumer trust is paramount, the campaign slogan resonates deeply with everyday household dynamics: “Perfect sa kusina, maaasahan sa negosyo! Subok at pinagtitibay ng panahon kaya garantisadong quality, sakto sa timbang at safe!”
For both actors, aligning with a brand that emphasizes endurance was a seamless choice.
“Kusina ay kumpleto, basta’t kasama ang REGASCO!” Montes shared during the launch, expressing her enthusiasm for her inaugural year.
Martin echoed the sentiment, emphasizing the peace of mind that comes with proven consistency: “Sa pagsasamang subok, doon ka na sa sigurado—REGASCO!”
Fueling the Filipino Household
Established in 1998, the 100% Filipino-owned corporation has spent nearly three decades expanding its infrastructure to secure energy access for both residential and commercial sectors across the archipelago. The scale of their operations underscores the “Perfect Match” theme on a national level:
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Operational Asset |
Current Infrastructure Capacity |
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Refilling Plants |
Over 30 state-of-the-art facilities strategically spread nationwide |
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Retail Footprint |
More than 400+ showrooms and dedicated retail stores |
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Distribution Network |
A robust system of over 2,000+ active localized dealers |
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To prevent supply chain disruptions—a critical concern for the food and hospitality industries—the company maintains a strategic alliance with South Pacific Inc. (SPI). As one of the largest and most modern LPG import terminals in the country, this partnership ensures a continuous, uninterrupted supply of liquid petroleum gas to their vast distribution network. |
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Settle Down with the Best
As the domestic market faces fluctuating energy costs and safety concerns, the “Kitchen’s Perfect Match” campaign serves as an invitation for consumers to prioritize safety, weight honesty (Tama sa Bigat), and premium quality.With Coco Martin and Julia Montes leading the charge, REGASCO is not just selling a utility—they are celebrating the comfort, warmth, and enduring trust that keeps the Filipino home fire burning.
Watch Orange Magazine PH’s video coverage here: