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Home»Advocacies»FWD Life Insurance Plants 1,200 Native Trees to Bolster Sierra Madre Ecosystem and Storm Defense
Advocacies

FWD Life Insurance Plants 1,200 Native Trees to Bolster Sierra Madre Ecosystem and Storm Defense

FWD’s Community Care program sets a new precedent for its sustainability and environmental efforts for the next generation of Filipinos.
Team OrangeBy Team OrangeMay 1, 20254 Comments2 Mins Read
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FWD Life Insurance (FWD Philippines) takes a significant step towards environmental preservation—planting 1,200 native trees as part of its Community Care initiatives, in partnership with Fostering Education & Environment for Development Inc. (FEED Philippines).

As the insurer of the next generation, FWD’s ‘Forest of the Future’ aims to build a healthier and more sustainable environment for the generations to come by planting native and endemic species at the Laguna-Quezon Land Grant, reinforcing a section of the Sierra Madre Mountain range.

The Sierra Madre is a crucial natural barrier against typhoons that impact the region annually, reducing the destructive effects on many communities. It’s also a vital ecosystem for various florae and fauna, including endemic species. However, the area is threatened by constant deforestation and other human activities.

Volunteers from FWD planted endemic species like Malaruhat-puti, as well as native species including Bagtikan, Daligdigan, Dulitan, and Mayapis. Under FWD’s Community Care program, this initiative marks a significant milestone in the insurance company’s contributions to sustainable environmental stewardship.

FWD Philippines President & CEO, Antonio Manuel “Jumbing” de Rosas shared, “This initiative showcases the collective impact of individuals to shape a more resilient future for the next generation. Beyond planting trees, we’re building a stronger nation. This effort also fosters a sense of purpose among FWD employees, as we empower them to be agents of change as they celebrate living.”

Partnerships Director of FEED Philippines, Anne-Marie Mananquil Bakker, shared how this collaboration with FWD Philippines represents a shared vision. “FWD aligns with many of our values in FEED. We both foster a sense of purpose and empower individuals to build the best future for Filipinos. Together, we’re cultivating a legacy of resilience and hope. We look forward to continuing this fruitful partnership.”

Registered with the Philippine Securities & Exchange Commission, FEED is a non-profit organization focused on growing, preserving, and protecting local biodiversity through integrated educational programs, community development initiatives, and scientific/practical research.

Anne-Marie Mananquil Bakker Antonio Manuel “Jumbing” De Rosas Fostering Education & Environment for Development Inc. fwd life insurance
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