pop!SUGAR Collaborates With Japanese DJ Fiftee West On New Song “What’s Cookin’?”

A conceptual electronic pop music act based around sugar rush and adrenaline surges, pop!SUGAR announces international collaboration with Japan-based electronic music producer, Fiftee West, with the release of What’s Cookin’? The song is now available on all major digital platforms coupled with a lyric video on their Youtube channel. Sticking to their sweets inspired theme, What’s Cookin’ is a song about baking, sweets and love.

What’s Cookin’? once again, features pop!SUGAR’s signature electronic wave stabs and glitches along with their one-of-a-kind vocal performance and processing. Fiftee West, an award winning electronic music producer/DJ who was crowned #4 top DJ in Japan by DJ Mag Japan, co-produced this song together with the members of pop!SUGAR.

“Music is all about making people feel happy and that is why we make music! Collaborating with Fiftee West on this song was absolutely invigorating! We hope that through this, we may bring the joy of music and candy to citizens of the universe!” explains dr!FROTHENSPEIL.

pop!SUGAR’s previous releases “Taste The Rainbow” and “Take Me To Mars” received rave reviews on a plethora of online blogs/magazines and were also featured on numerous Spotify playlists including New Music Friday Singapore, Indonesia, Philippines, Hong Kong, Taiwan, Malaysia as well as Vietnam. The adrenaline powered songs also snagged a spot on Apple Music’s Best Of The Week playlist.

Apart from releasing original music, pop!SUGAR also engages their audiences with remixes and sound bites on their YouTube channel, injecting the signature pop!SUGAR flair into existing songs. Pop!SUGAR’s most popular remix has garnered more than 130,000 views with more than 1000 likes and 230 comments.