Daily Fantasy, a fantasy sports platform dedicated to enabling fans to create their dream teams in NBA and MPBL, has launched “Project Bola,” an initiative aimed at inspiring and empowering young basketball players across the Philippines.
In collaboration with world-renowned sports equipment brand Molten and basketball community group UBTG (United By The Game), the project will distribute high-quality sports basketballs to local communities in light of the holiday season spirit of giving.
Basketball holds a special place in Filipino culture, serving as both a passion and a unifying force. Recognizing this, Daily Fantasy’s “Project Bola” seeks to nurture the next generation of basketball enthusiasts by providing them with the tools they need to develop their skills and build a love for the game. The initiative hopes to inspire their love for the game while strengthening the sport’s presence in the Philippines and empowering the youth to believe in their potential both on and off the court.
“Daily Fantasy believes that sports have the power to transform lives. Through this project, we aim to provide children the opportunity to dream big, come together as a community, and grow their passion for basketball. We’re proud to contribute to their journey and help grow basketball in local communities,” said Carlos Molina, Brand Marketing Manager of Daily Fantasy.
The initiative, launched in partnership with Molten’s industry-leading sports equipment and UBTG’s grassroots basketball advocacy, goes beyond distributing equipment. By supporting local communities with quality resources, “Project Bola” aims to create avenues for skill development, inspire confidence, and spark aspirations among Filipino youth.
“Our goal is to provide the best possible experience for both our fantasy sports users and the communities we serve. Just as Molten sets the standard for sports equipment and UBTG uplifts the grassroot basketball scene, we at Daily Fantasy are committed to enhancing the overall sports experience by offering exciting, engaging, and rewarding platforms for fans,” added Molina.
The basketball distribution activity has visited communities in Tondo, Taguig City, Pasig City, Quezon City, Caloocan City, and Rizal throughout the holiday season, and is set to continue in communities both within and outside Metro Manila, including Pampanga, Bulacan, Quezon Province, and Batangas in the futures. Community events are also planned to promote unity and celebrate basketball as a means to bring people together.
As part of its holiday initiatives, Daily Fantasy is also introducing exclusive promotions for its users. From November 25 to December 31, 2024, players can access a special promo code for free gameplay. Additionally, from December 13 to December 24, 2024, users have the chance to win exciting prizes, including NBA City Edition Jerseys, Nike basketball shoes, and New Era Caps.
