Binibining Pilipinas Candidates radiate ‘Bagong Araw, Bagong Awra’ with Silka

Since the beginning of time, Filipinas have glowed with the spirit of strength and beauty. Whether they be draped in the intricate filipiniana or clad with warrior’s garb in many of our fiercest battles, Filipinas have always shone with power. Their intelligence and beauty have been an inspiration to many and have left a trail of positive impact on the world.

Since its inception almost six decades ago, Binibining Pilipinas has proudly bannered these qualities and showcased them for the whole world to see. It has always strived to display the magnificence of Filipinas on the global stage, and with the help of its partners, it has continued its endeavor to put the spotlight on the beauty, grace, and intelligence of each Binibini. And one of Binibining Pilipinas’ staunchest allies in this journey is Silka.

For more than two decades, Silka has celebrated all the amazing qualities of the Filipina. And once again, Silka has partnered up with Bb. Pilipinas to propel Filipinas and help them achieve all their dreams.

Silka’s legacy of empowering women will be strengthened even more with its collaboration with the Bb. Pilipinas pageant, helping Filipinas reach their full potential so they conquer the world.

“Silka and Bb. Pilipinas have always stood for the same principles and goals – making Filipino women radiate the ‘bagong araw, bagong awra’. We are grateful and proud to be working together once again in celebrating our Binibinis as they represent the Philippines to the world,” Eunice de Belen, Silka Senior Brand Manager said.

To mark the renewed partnership between Bb. Pilipinas and Silka, the candidates of this year’s Bb. Pilipinas pageant toured the manufacturing plant of Silka at the Cosmetique Asia Corp. in Plaridel, Bulacan last May 24, to personally witness the elaborate process of creating each Silka product.

Meanwhile, One of this year’s most anticipated special prizes at the Bb. Pilipinas pageant is the Binibining Silka. The award will be given to the candidate who embodies the Silka brand of beauty, a queen that exudes confidence, independence, and embraces the very definition of the “Bagong Araw, Bagong Awra” mantra.

“This year’s Binibining Silka is an individual who represents the power of self-love, a Filipina that knows the value of taking care of herself so in turn she can take care of others. She is a trailblazer, a figure of inspiration that can proudly champion an advocacy while motivating others to act and make a difference,” Eunice de Belen, Silka Senior Brand Manager said.

The winner of the Binibining Silka 2022 title will receive a cash prize, which includes a one-year contract with Silka so she can empower women across the globe through Silka’s skin care products that are not only affordable, but also made with the highest quality possible.